
GEO Industry Revealed: When the Referee and the Player Are on the Same Field, How Much Can Brands Trust the Data?
The rapid growth of the GEO industry hides five structural problems: providers both optimizing and evaluating, AI data poisoning, non-reproducible reports, absolute promises and low-price white-labeling, and attribution black boxes. Brands should separate diagnosis from execution and use third-party monitoring tools to establish a trustworthy baseline.


































